With Covid restrictions eased, Milan Men’s returned in full force for S/S23, with 63 shows, presentations and digital activations showcasing the best of Italian luxury fashion.
Want to break into the Chinese market? Here’s everything you need to know about influencer marketing in China, from finding the right influencers to creating successful campaigns.
Brands are investing more money into exclusive events and parties at Coachella to generate user engagement on social media and appeal to key demographics. However, are these activations worth the investment?
As the running shoe market continues to grow annually, see which brands are the up-and-coming players to watch.
Fashion Weeks across the globe for AW22 showed an overall decrease in visibility of 13.6% compared to SS22 shows. Except for Paris, all preceding Fashion Weeks lacked growth due to drops across the board in posts, influencers, and engagement.
Ready to see the new wave of young talents dominating New York Fashion Week? We took a look at how Generation Z is changing the industry, who their key opinion leaders are, and what brands dominated NYFW AW 22 with Gen.Z collaborations.
Which champagne houses are leading the industry and evolving in the influencer marketing landscape?
This is a niche fragrance influencer marketing study based on 16 brands in the European market. In this study, you’ll learn: 1. The State of the Niche Fragrance Market. 2.Top Fragrance Brands List & EMV Ranking 3.Top Brands Strategic Analysis 4.Lots more
Learn how Fashion Month impacts the participated beauty brands, know which beauty brands ranked highest on social media, and read about the top talents' content strategies fueling this success
Which luxury brands are growing the fastest and leading the industry on social media?
Explore how makeup brands win brand awareness with influencer campaigns during Halloween 2021
Explore which brands in Milan Fashion Week reigned supreme in terms of their influencer partnerships and content compared to earlier Milan Fashion Weeks.
How key brands participating in Paris Fashion Week 2021 evolved their influencer marketing strategies and content.